Cover Co. specialises in outdoor shading systems, providing tailored solutions for residential and commercial spaces. Their stylish, modern, and functional products enhance outdoor lifestyles, allowing customers to expand their spaces and adapt to any weather.

The client sought a professional, modern, and clean aesthetic to reflect their product's essence and emphasise the benefits of expanding outdoor living spaces. The solution comprised the three graphic visual elements below.

The primary graphic highlights the interplay of light and shade angles, showcasing how these dynamics change with the product's shape and sun's position.

The secondary graphic subtly references a sundial, illustrating the product's versatility and year-round usability. The sundial's points mirror the angled "dot" in the primary graphic, creating visual cohesion.

The tagline graphic "EXPAND YOUR SPACE" visually reinforces the concept of spaciousness by progressively widening letter spacing from left to right.